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360 Degrees of Market Street Prototyping

Photo credit : Market Street Prototyping Festival / Kay Cheng We’ve been checking out the 2016 Market Street Prototyping Festival, a design-driven event that brings… Read More

The Power of Portrait Mode : Why You “Need” an iPhone 7 Plus

Business owner looking to justify the cost of a new iPhone 7 Plus to your partner (business, or domestic) or yourself? Apple’s new Portrait Mode,… Read More

Social Media Tips for Small Business: The Correct Use of Hashtags

Are you #confused about hashtags? Have a #smallbiz social media account, but not sure how to use the “pound” symbol properly? That’s probably not surprising,… Read More

Virtual Reality and the Online College Campus Tour

With virtual reality and 360 video, the race is on to provide people with immersive access to otherwise-inaccessible locations. For proof, look no further than… Read More

Google’s New SERP Layout: What Does it Mean for Organic Search?

There’s been plenty of discussion over the last week regarding Google’s new SERP layout and what the removal of the right hand ads will mean… Read More

Right Rail RIP: Google SERPs Round Up

At this point you should’ve communicated to your boss, your clients, your team, the guy in engineering and anyone else who will listen that Google… Read More

AdWords Makes Big Changes to Paid Search Ads on Google.com SERPs

What? Search industry media has reported a significant change in the search engine results page (SERP) on Google.com, eliminating paid ads on the right hand… Read More

Kiosk at Toronto Spotlight Virtual Reality Seminar

Novelist William Gibson said that “the future is already here — it’s just not very evenly distributed.” While a world plugged into virtual reality may… Read More

SEM: Trademark Monitoring for Brand Owners

When auditing a well-known brand’s search marketing results, we will inevitably see some brand name encroachment, as smaller brands, knock-off products and category competitors try… Read More

Get Ready for Google’s Mobile Algorithm Update

Towards the end of 2014, Google officially began rolling out their Mobile-Friendly Notification for mobile search. As more and more people rely on their mobile… Read More

5 Content Tips for SEO Success in 2015

Moving from keyword density to keyword relevancy 1. Content: Long Live the King In 2015, content is still King, and the quality of that content… Read More

DMA 2014 : 5 Memorable Moments

Kiosk attended the DMA 2014 conference for data-driven marketers, which took place in San Diego at the end of last month. It was great to… Read More

The Media of Politics

As we approach November 2014, advertisers, agencies and marketers of all kinds will be taking a closer look at how the upcoming US elections may… Read More

College Enrollment Crisis?

A new report by audit, tax and advisory firm KPMG indicates growing concern over US colleges’ ability to maintain enrollment at current levels. Their survey… Read More

5 Things I Learned at ClickZ Live

This summer I attended ClickZ Live in San Francisco. Sponsored by Google and Yahoo, the conference helped inform us on the latest digital strategies to… Read More

Personalizing the Student Journey

Filling Future Gaps in Student Numbers

A recent report by the UK-based Leadership Foundation for Higher Education (LFHE) titled Horizon Scanning: What will HE look like in 2020? suggests that international… Read More

The Future of the Flipped Classroom

In the flipped classroom homework is done in class and traditional class work is done at home. This way round, students learn the theory at… Read More

E-Waste: A Global Issue with Local Solutions

Only 15-20% of global waste generated by electronics – e-waste – is recycled. The rest ends up in landfills, incinerators, or shipped to developing countries… Read More

Online Education Exciting Employers and Rewarding Employees

While the focus on online education is dominated by discussions about MOOCs (Massive Open Online Courses), employers are increasingly excited by the opportunities online education… Read More

Water Generating Billboard Helps Desert Community

Located in a vast desert, Lima, the capital of Peru provides very limited sources of fresh potable water to its population. In an effort to… Read More

Map of the internet

Leveraging Technology to Connect with College Students

ECAR (Educause Center For Applied Research) collaborated with 195 institutions this last year to collect responses from more than 100,000 students about their technology experiences…. Read More

Visualizing Big Data

Alex Parker, from the Harvard-Smithsonian Center for Astrophysics, likes to spend his spare time coming up with ways to turn big data into visualizations that… Read More